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Michigan takes big step in NIL game


The University of Michigan has opened VICTORS Local Exchange, another step in the NIL Program for student athletes.

“We are thrilled to partner with INFLCR as part of our comprehensive and unique Name, Image and Likeness program here at the University of Michigan,” said Kurt Svoboda, Associate Athletic Director and department spokesperson. “Our student-athletes have already engaged with a wide array of partnership opportunities in the first six months of NIL, and this addition to our program will more easily allow us to onboard additional businesses.”

“The VICTORS Local Exchange ties together the University of Michigan’s entire NIL strategy in one system,” said Jim Cavale, Founder and President of INFLCR. “We’re beyond excited to partner with Michigan and help empower their student-athletes with our core technology to help them build their brands as well as our NIL solutions to help them capitalize on those efforts.”

New state and NCAA rules have enabled student athletes to seek opportunities to make money by selling their name, image and likeness (NIL) rights.

– – Quotes via MGoBlueLink – –

BONUS CONTENT: Cincinnati Bengals HC says he has tried to hire Detroit Lions coach ‘many, many, many times’

The Detroit Lions have a new offensive coordinator and his name is Ben Johnson.

Johnson served as the Lions’ tight ends coach before also becoming the defacto pass game coordinator when head coach Dan Campbell took over the play-calling duties from Anthony Lynn.

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Written by Michael Whitaker

Always at the front lines of Detroit Sports.

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