Three games on Thanksgiving Day and then another game on Black Friday leading up to a full day of football on Sunday?
According to a report from Peter King, that is something that is being discussed as Amazon Prime wants the Black Friday game badly and they are willing to pay up to make it happen.
From Pro Football Talk:
Amazon Prime has wanted a Black Friday game—a game on the Friday after Thanksgiving—as part of its schedule in 2022, or at the latest by 2023. This resolution gave the NFL the ability to take two more teams and make them play, in this case, on the Friday following a Sunday game. For each, it would be the second time of the year playing on three- or four-days rest, something no coach will actually want to do.
But for Amazon Prime—a new partner the NFL very much wants to help succeed because of the deep-pocketed ways they’ve shown as the first major player in streaming a series of games nationally—a Black Friday game would be huge. What better marketing tool for Amazon Prime than to put a game in the wheelhouse of their consumers, on the busiest shopping day of the year? With so many shoppers eschewing brick-and-mortar stores in favor of shopping from the couch, imagine the marketing heft when commercials can be targeted at stay-at-home shoppers.
All sounds great … except the deal’s not done yet. It’s not as easy as it seems. There’s some opposition in the league about playing a game on Nov. 25, and there’s a decent chance the NFL will put off a Black Friday game on Amazon Prime till 2023. But it’s going to happen, I’m told, by next year at the latest.
King adds that Amazon Prime is willing to pay between $70 and $100 million to make the Black Friday game happen.
Please click here to see the rest of Peter King’s report, along with his four reasons why the game may not end up happening.