Michigan and Nike complete $173.8M apparel contract

In the summer of 2015, the University of Michigan and Nike reportedly agreed to terms on a long-term deal to make the apparel company as the school’s primary provider. On Tuesday, the two officially inked a deal worth over $173 million through at least 2027, and can extend all the way through 2031. Remember, these poor … Read more

Massive Nike store to open in downtown Detroit

According to a tweet from Cleveland Cavaliers owner Dan Gilbert, a massive Nike store will be coming to downtown Detroit in the spring of 2016. Welcome @Nike to downtown Detroit!Two-level 22,000 sq. ft 'Nike Detroit' will open this spring at 1261 Woodward Avenue.Believe.Then see it. — Dan Gilbert (@cavsdan) November 18, 2015 Here is a … Read more

WATCH: Draymond Green would like to hit a U-M fan with a snowball!

Former Michigan State and current Golden State Warriors star Draymond Green never misses a chance to take a shot at the University of Michigan and it’s fans.

While shooting a new commercial for Nike called “Snow Day,” Green was asked who he would like to hit with a snowball. His response was predictable.

“If I could hit one person with a snowball, it would definitely be a University of Michigan fan.”

If you were to ask a Wolverines fan, I’m sure the feelings would be mutual.

Fast forward to the 2-minute mark in the video to hear Green’s comment.

LOOK: Oregon introduces “Oregon Trail” inspired uniform design

The Oregon Ducks have been trailblazers and trendsetters regarding football uniform design in the past few years. This season promises to be no different as the university introduced a new helmet design for the team from Nike. Oregon announces new Oregon Trail inspired unis. The helmet: Lewis and Clark and The Duck. Go west, young duck. pic.twitter.com/4kHWrr3r2C … Read more

Interim AD Hackett gets sneak peak at UM Nike football uniforms

If you follow Michigan football, you have probably heard the news that the Wolverines will be switching to Nike beginning in 2016. In addition to the reported 15-year, $169 million deal with Nike, the Wolverines will also be the first football team to be associated with the Nike Jordan Brand. It has widely been talked … Read more

Michigan will be first football team to wear Jordan Brand Logo

About a month ago, it was announced that the University of Michigan had signed a deal with Nike that would pay them $169 million over 11 years. The deal is set to begin in August of 2016 and goes through 2027. On Thursday, things got even more interesting when Michael Jordan himself announced via the Jordan Brand … Read more

REPORT: Michigan’s deal with Nike biggest in country

According to the University of Michigan interim athletic director Jim Hackett, the schools recent deal with Nike is the largest apparel deal in the country. Per Jim Hackett, Michigan will have the largest apparel contract in the country. All three companies offered it. — Zach Shaw (@_ZachShaw) July 7, 2015 Apparently head coach Jim Harbaugh wanted … Read more

Nike earns NBA jersey rights with $1 billion deal

The Swooshification of the NBA continues. With Adidas’ 11-year reign soon coming to a close, Nike is set to take over as the NBA’s official outfitter after the league and the Beaverton, Oregon-based company reportedly agreed to an eight-year, $1 billion deal. According to a statement released on Wednesday, the deal will mark the first time in … Read more

Nike, Jordan Brand close to securing NBA apparel rights

It looks like the University of Michigan isn’t the only institution considering ditching adidas in favor of the swoosh. According to a Sports Business Daily report, the NBA may be on the verge of signing a long-term deal with Nike to serve as their exclusive outfitter beginning in the 2017-2018 season. In a new twist, … Read more